Weighing the Pros and Cons of Google AdWords

Did you know that Google sees an average of 3.8 million searches every minute? That comes out to a worldwide total of 2 trillion searches every year! Google’s incredible popularity makes it a valuable marketing tool for business owners, who can use Google’s AdWords tool to promote their products or services. If you’re thinking about […]
Three Cybersecurity Tips for Protecting Your Business

From malware that effects the ability to use important software to phishing attacks that steal valuable data, there are a wide array of cybersecurity threats that can impact businesses of all types and sizes. Cybersecurity attacks are devastating and disruptive, and can lead to complex legal issues if private customer data, like credit card information, […]
How COVID-19 Changed the Future of the Workplace

Throughout the COVID-19 pandemic, employers and employees alike have seen massive changes in their workplaces, like heightened sanitation measures, more flexible hours, and work-from-home positions. Now, many are wondering: will any of these pandemic changes become a permanent part of the workplace? Work-from-Home is Here to Stay At the height of the pandemic, many workplaces […]
What is the Best Social Media Platform for Your Business?

For businesses, social media is way more than an easy way to stay connected with friends and family. By promoting their services or products through social media platforms like Facebook or Instagram, businesses can: Reach and engage new audiences Stay in touch with current customers or clients Draw attention to special events or sales Most […]
Encouraging Employee Health During COVID-19 and Beyond

Employee health and workplace cleanliness have always been important, but the COVID-19 pandemic has brought these topics to the forefront for many business owners. Now more than ever, it is critical that business owners take diligent steps to protect themselves, their employees, and their customers from COVID-19 and other contagious diseases. By being proactive about […]
How To Connect, Communicate, and Stay Positive with a Remote Team

The COVID-19 pandemic has impacted many aspects of the American workplace for both bosses and their employees, but one of the biggest changes has been the shift toward remote working. In a time where safety is more necessary than ever, remote working allows employees to perform their daily tasks while still protecting their health and […]
How Employee Drug Testing Prevents Workplace Accidents and Lawsuits

When an employee is abusing drugs or alcohol, it can lead to massive safety issues for everyone in the workplace—and contributes to a higher risk of workplace accidents and lawsuits. The Risks of Employees Who Abuse Drugs When an employee is misusing drugs, it can have serious safety, liability, and financial implications for a business. […]
Can Employers Require COVID-19 Vaccination for Returning Employees?

As employees begin to transition back to in-office work after months of remote working due to the COVID-19 pandemic, both employees and their employers may be wondering: can an employer require returning employees to receive the COVID-19 vaccination before returning to the workplace? Federals laws such as the Americans with Disabilities Act and Title VII […]
Inspiring and Keeping Employee Loyalty

One main characteristic of a healthy and productive workplace is loyal employees who stay at their jobs for years. Longevity and loyalty are both signs that employees are happy due to good management, competitive perks, and an overall positive workplace environment. When employees stay with the team, it also saves employers time and money on […]
Tips for Managing Without Micromanaging

While it’s important for managers, supervisors, and other types of employers to be involved and communicative with their employees, no employee wants to feel like they’re being micromanaged. Micromanaging occurs when a boss or other supervisor closely observes and controls the work of their employees, often in a critical and unhelpful way that hinders the […]